All Y'all Yoga
Branding • Logo Design • VIdeo Production • Web Design + Development • Graphic Design
In the beginning, it was a logo for the ladies of All Y’All. Charlotte Kibert and Elizabeth Brackman wanted something that showcased the joy they feel when practicing yoga and the inclusivity that is integral to their vision. Once we solidified the branding, we developed a cross-functional website that included integration with their Mindbody platform, full-scale video production to explain their “why,” and a marketing strategy to get them through their first year.
Despite COVID-19 wreaking havoc on many gym and fitness spaces, we propelled them into the digital world to sustain the business they just started at the beginning of the pandemic. The All Y’All virtual classes sales were higher than your best mountain pose, and the company has been thriving since.
“BKN has explored and analyzed every potential source of exposure and revenue to help us strategize where to spend our money and efforts for maximum benefit. Additionally, they are excellent communicators, staying in consistent contact with us to determine and meet our needs on a regular basis. Their efforts helped us grow our fledging business very quickly within just a few weeks of opening our doors.”
